Logan builds local launching pad for new Economic Vision

A series of local business workshops will help formulate a new Economic Development Vision and Strategy for the City of Logan.

Logan City Council has adopted a timeline that will see the strategy delivered by March next year.

Council’s existing Economic Development Strategy expires in 2021.

Logan City Council Mayor Darren Power said the new strategy would provide a roadmap for the City of Logan’s financial and business future with a focus on jobs and investment.

“As many businesses across our city begin to battle back from the impacts of the pandemic, now is the ideal time for our new Council to take a fresh look at the economic development of our city,” Cr Power said.

“This will not be an economic development strategy for Council but an over-arching strategy for our city, our residents and our business community.

“This is a strategy that will help build from within the 20,000 business that call Logan home.

“It will have a strong focus on growth and provide them with an improved and sustainable platform from which they can compete with success locally, interstate and globally.”

Council has commissioned highly respected business consultancy firm SGS Economics & Planning, in conjunction with the University of Queensland and the Policy Innovation Hub at the Griffith Business School, to assist in the development of the new strategy.

The strategy will be formulated through a collaborative process across in two stages.

The first stage, already completed, involved a detailed data analysis of economic modelling of the city’s economy. It sought to identify enablers of economic development and define the types of business that could operate successfully with a base in Logan.

The second stage, a stakeholder co-design process, is scheduled to begin next month.

It will involve the formation of a co-design panel representing key themes that relate to the new strategy.

The co-design panel will help facilitate a series of ‘economic opportunity’ and ‘action planning’ roundtables and workshops in August and September.

City Planning, Economic Development and Environment Chair, Councillor Jon Raven called on Logan’s most successful and innovative business leaders to get involved in the strategy development.

“This strategy will seek to redefine Logan’s future with a focus on jobs, investment and local wealth,” Cr Raven said.

“Economic growth must be built from within. Council needs successful local businesses to help develop the foundations for employment and success in our city.”

A number of major businesses with national profiles have already set up base in the City of Logan or have plans to relocate here. These include GO1.com, McPhee Distribution Services, Wing, DHL, John Deere, Avery Dennison, National Tiles and CEVA Logistics.

Data shows that Logan has a young and diverse workforce and has seen steady growth in the last decade in sectors including manufacturing, health and education.

For more information email loed@logan.qld.gov.au or telephone 3412 4888.