Learn tools and strategies to create professional events that deliver results in changing times. Increase brand awareness, drive sales, promote a product or launch your program or service. In this workshop you will learn how to make marketing through events work for your business. Presented by Sally Porteous from Red Lanyard.
Event management that is relevant to what you want to achieve, what you do, and learn how to use the medium of events to do that. Workshop looks at: What budget do you have? Who are your stakeholders? Do you need catering?
Provides an integrated strategy that compliments all of your ways of selling a product (online and in person). There is no single way to promote, e.g. only online
Have a new product, or a new series, that you want to launch in a venue and have a function for? Also looks at how to have a booth at an expo, at a shopping centre etc.
In its simplest form it is an operational plan with access to online forms and templates.