Entrepreneurship Seminar Series - The Evolution of Business Planning
Griffith Business School is proudly hosting the 2018 Entrepreneurship Seminar Series.
Held at the Griffith University Logan campus, the seminars are free of charge and everyone is welcome. As each seminar covers a specific independent topic it is not essential to attend the entire series, so feel free to attend any topic of your choosing as the year progresses.
The Evolution of Business Planning
‘Unless you have tested the assumptions in your business model first, outside the building, your business plan is just creative writing’ Steve Blanks, Silicon Valley serial-entrepreneur and academic
How can business owners engage in entrepreneurial thinking and innovate their traditional business model - identify real value, understand their consumers, build relationships, deliver effectively whilst identifying resource constraints and revenue ebbs and flows?
This seminar introduces the solution - the business model canvas - an evolutionary tool for business planning. This model allows new and existing owners to illustrate their operational aspects, strategic management and marketing, internally and externally in one page. Most importantly, the canvas offers the ability to undertake user-driven design, take effectual action and test assumptions towards better business decisions.
Remember, entrepreneurs, you - think incessantly, think internally, think of the value add and think of making meaning.
Dr Julienne Senyard, Griffith Business School
Dr John Kapeleris, ATP Science Pty Ltd
|Date||22nd Mar 2018 5:00pm-7:30pm|
|Location||Griffith University Logan Campus|
|Street address||University Drive, Meadowbrook|
|Contact phone||07 3382 1126|
|Organisation||Griffith Business School|
Phone: +61 7 3412 4888
Logan Office of Economic Development
150 Wembley Road
Logan Central QLD 4114